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Most extroverted folks are great at networking events. They’re all bubbly, chatty and such. They [...]
Public relations, or simply p.r., can be one of the most potent tools in your marketing toolbox. It can add a lot of credibility to you and your business and it’s often loads less expensive than advertising. Plus, and it’s a big plus, it positions you as an expert in you niche.
Believability is another important [...]
A while back, I wrote a series on generating publicity. One way to do that is being interviewed. Sure, there are radio and t.v. shows to help you get your 15 minutes of fame (and hopefully much more), but there are also online and print vehicles, such as magazine articles and books. That last one [...]