Publicity P.r. Public Relations Media Marketing

Taming The Feast Or Famine Beast: Part Three

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Conducting A SWOT Analysis & Developing Marketing Objectives

SWOT Analysis
A SWOT Analysis a chart showing those [...]

Building A Media List

A sibling to your prospects and contacts list, your media list is destined to become one of the treasured items in your marketing toolbox. It’s a list of writers, reporters, editors and other media contacts who are going to skyrocket you to niche stardom.

You could dig deep into your pockets and subscribe to a [...]

Generating Publicity for Fun & Profit

Publicity is the delicate art of using tools and resources to help get your business in the news or on the airwaves to build some of that oh-so-important buzz. It’s also about helping you to become positioned as an expert in your niche and/or industry. And since everybody wants to work with the expert, that’s [...]